Ocean-friendly seafood since 1966
Why Do Your Seafood Choices Matter?
Worldwide, the demand for seafood is increasing. Yet many populations of the large fish we enjoy eating are overfished and, in the U.S., we import over 80% of our seafood to meet the demand. Destructive fishing and fish farming practices only add to the problem.
By purchasing fish caught or farmed using environmentally friendly practices, you’re supporting healthy, abundant oceans.